In Simplify, Richard Koch argues that the world’s most successful companies become “star businesses” because they do one thing exceptionally well: they simplify. They make life easier, cheaper, or more delightful for customers, so compellingly that the market reorganises itself around them.

If you run a design and build agency, chances are you’ve had that week.

The one where a client misses a sign-off, scope changes for the fifth time, and the project you thought would be wrapped by Friday is still crawling along next Wednesday.

Three years from now, digital agencies will face a reckoning.

You started your agency to do great work - not to become an accountant.
And yet, if you avoid the financial side of your business for long enough, it starts making decisions for you.

As a published author and creator of the ARISE™ Go-to-Market methodology, Paul spent over 15 years shaping GTM strategies for tech and service companies. This experience led him to develop ARISE™, a comprehensive framework that combines proven optimisation techniques with cutting-edge technology to drive growth for B2B SaaS, Fintech, and technology-enabled businesses. Its comprehensive nature ensures that no aspect of your go-to-market strategy is overlooked, giving you a sense of security about its thoroughness.

One of the top questions we are getting asked right now in our Mastemind groups is: “How can we speed up the time it takes for agency clients to make a decision?” How do we move from endless back-and-forth to a swift, confident “Yes”?

Amanda Sokell is a process and productivity expert who helps companies thrive. She’s also a popular speaker, author, entrepreneur, creative, polymath and educationalist; lover of learning, chocolate, dancing and difference.

In a 25-year career spanning public relations, software development, coaching, mentoring and training, Amanda has helped transform the productivity culture of organizations from global pharmaceuticals to family-run microbusinesses.

The "3% Rule" is a crucial concept for digital agencies to understand and incorporate into their strategies. This rule suggests that only about 3% of a target market is actively ready to make a purchase at any given time. 

"The Agency Secret" by Anthony Gindin is a must-read for digital agency owners looking to systematise repeatable growth and achieve consistent profitability. As someone who's worked with countless agencies, I can confidently say this book hits the nail on the head. I kep saying “yes, yes, yes…”

This is a question I get every month. 

Someone wants to invest in the agency… to become the majority shareholder… What do I need to think about?

A majority acquisition like this has the potential to accelerate your growth, but it also comes with a host of considerations you need to think through. Very carefully.

Getting Acquired: What to do…?

Here’s a list of key questions to ask yourselves, in chronological order, as you move through the acquisition process:

Robert Craven provides a checklist to find niches and opportunities.

Mastermind Groups are a meeting of minds. A place where you can be honest and truthful about your situation: and you can expect to get honest and truthful feedback in return. In our latest blog, we get down to brass tacks about the results your agency can achieve - in the short and long run.

Whilst hourly billing makes sense as a start-up, the numbers fail to stack up as you scale.

Changing up your pricing model might seem like a pretty daunting task, but trust us, getting your pricing on point will save you pain (and make you a healthier profit) in the long run.

Defining brand values help you to define the agency identity and all that goes with the brand, and the way you present yourself to the market. GYDA's latest blog will help you answer the most important questions when it comes to agency values.

Don’t settle for average and put your agency’s growth and security at sake - test your touchpoints and champion client experience. Read our 7th instalment to behaviours of under-performing agencies - Happy Being Average.

A fixed mindset puts limitations on more than your personal growth - but on your company’s as well. Discover why a fixed mindset hurts company culture as well as its bottom line… and how to address it.

A marketing strategy based on hope is not only high-risk, but leaves your agency exposed. You need a strong, digital marketing strategy. Let’s help you take back control.

Learn the lessons of avoiding short-termism and building a future for your agency. Our 4th instalment of ‘7 Behaviours of Under-performing Agencies’ helps you lock in a clear strategy for your agency so you’re not ‘Running Whilst Looking at your Feet’.

Here's a list of the actions that high-performing agencies took to get through the slump caused by COVID that you can use to navigate the choppy economic waters.